5 Ways To Get Customers To Notice Your Business
Have you recently started a new business? Or could your existing business benefit from an increased number of customers? In this article, we will be exploring 5 key steps to ensuring that you receive the customer attention you deserve.
1. Attend tradeshows
Whatever industry you work in, it is likely to have an annual tradeshow, if not multiple annual tradeshows. This is often where customers go to discover new products and your presence there may be an indicator that you are a major, trusted business within your space. It is important to make the most of your tradeshow attendance by going equipped with a range of pull-up banners, pull-up signs or trade display signs. These will cause more people to come up to your booth or exhibition and increase your networking opportunities.
2. Build a social media presence
Many of your customers will browse on social media to find out about potential business. This is particularly true of first-time customers who are looking to establish a relationship with a supplier. Once that relationship is established, it can be hard to secure customers who are already accounted for. So, it makes sense to make a Facebook and Instagram page and to regularly post about what you are doing as a business. While you’re building your new profiles, you may wish to follow Global Signs on Facebook and Instagram.
3. Increase your on-site presence.
People want to recruit the services of popular businesses who are getting jobs in prominent areas. But if they don’t know who your business is, they may not feel comfortable going up and asking your tradesmen or staff or accessing a site full of busy professionals. Therefore, it makes sense to ensure that your trade machinery, worksite fencing and general work site are well labelled. Look into acquiring corflute signs, building signage, factory signs, safety signs and other forms of temporary signage through a trusted signage business like Global Signs.
4. Fit your work vehicles with vehicle graphics.
Similar to the point above, a work vehicle that is fitted with branded vehicle graphics will give you advertising when you are on site. Not only that, but it will also give you moving advertising that follows you wherever you go, exposing your brand name to new audiences and expanding your geographical reach. Being vehicle-related, vehicle signage may also be tax deductible, though this is something to discuss with your accountant.
5. Make your headquarters shout your name.
Your main shop, warehouse, business or office needs to shout your name from the rooftops. This will catch the attention of people passing by and separate you from the crowd in busy shopping malls or precincts. It can be made or break in that moment when someone is passing by. They could easily miss you or never suspect your special deals. Global Signs can assist with acrylic signs, laser cut signs, building signs, display banner or banners, billboard signs and other signage solutions to ensure that you are noticed by customers in your area.